11+ years designing B2B software across fintech, SaaS, and AI products. Red Dot Award winner.
11+ years designing B2B software across fintech, SaaS, and AI products. Red Dot Award winner.
SELECTED WORK
PandaDoc · Recipient Experience
What started as separate improvements across signing, verification, and sharing evolved into redesigning the recipient experience as one connected system.
-59%
spam reports
+5pp
completion rate
PandaDoc · Rooms
What started with 20+ customer interviews became a new PandaDoc product: taking Rooms from early discovery to launch in nine months.
26.9%
activation rate
50%
solutions / blockers
70%
3-month retention
MORE WORK
Sberbank · Business Banking
A customizable business banking platform built around task-focused workflows.
Cross-platform · Fintech · Design systems
More from PandaDoc
Outcome
Designing PandaDoc experiences for conversational AI
0 → 1
Conversational AI
Expanding PandaDoc Notary into regulated signing workflows
New revenue streams
Regulated signing
Simplifying sales document personalization with Smart Content
+2.5%
New ARR
Improving product performance and perceived reliability
+7 NPS
~20% growth
Enhanced the editor with drawing and annotation tools, replaced custom CSS, and supported migration to the new app.
100%
Accounts migrated
Lepshey · Production studio
Digital lending products for financial services
Uptic Lab · Machine learning startup
ML-powered opportunity scoring for sales teams
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